A New Trend in Airport LED Displays

In recent years, with the rapid economic growth, airport LED display has gradually become an effective media contact point for high-end consumers. As one of the important travel tools for people, the airplane is mainly taken by the high-consumption passenger. Combined with the continuous proliferation of passengers, this provides a solid foundation for the development of airport media. Among all airport media, LED display becomes the most advantageous media with its location resources and digital technology characteristics.

Generally, LED displays occupy key vantage points such as security checkpoints and check-in areas in airports, and the media arrival rate is relatively high, reaching 88.3%. According to the survey, passengers see LED screens at airports 2.3 times on average, and 26.5% of them more than three times.

Compared with others, LED display can better enhance the value perception and expectation of goods, and also the value and image of enterprise brand. Therefore, it has more advantages in the middle and high-end and luxury markets. In addition, those enterprises who pursue to build and maintain brand image, will also maintain long-term and stable advertising plans. Some may even consider a large amount of airport advertising in a short period of time, for promoting new products quickly. They usually take advantage of the stunning visual effects of LED screens to attract more audience through excellent advertising creativity.

At present, the following series of products are widely used in the LED display project of the airport: 1. Transparent screen. 2. Outdoor large LED display. 3. Indoor LED display. 4. Indoor window screen/poster screen. 5. Special-shaped LED display.

Contact SandsLED for more product information.